ByteDance Goku+: AI Video Revolution for Marketing & E-Commerce
Author: NaKmo Flow | 2/10/2025

ByteDance Disrupts the AI Video Market: Goku+ Changes the Rules of the Game
The world of digital content is undergoing a transformation. ByteDance has introduced Goku, a new AI video generator developed in collaboration with specialists from the University of Hong Kong. This technology is opening a new era in marketing, enabling the creation of hyper-realistic advertising videos in just a few seconds, with durations exceeding 20 seconds.
What Can Goku+ Do?
Imagine having just one image of your product. Upload it to the system, and instantly, Goku+ transforms it into a dynamic video. You can add a text description, and the artificial intelligence will autonomously select a scenario, create natural movements, apply necessary effects, and even "invite" a virtual person to showcase your product.
This is not just a tool—it’s a new reality for advertising content.
“Goku+ creates realistic and engaging videos that instantly capture the audience's attention and convey the essence of a product. This fundamentally changes audience interaction,” stated ByteDance developers.
If you don’t need a person in the frame, no problem. Goku+ can generate a video that fully conveys the product’s characteristics without live actors, making it a perfect solution for e-commerce and social media.
The AI Race Heats Up: DeepSeek and ChatGPT Search
ByteDance is not the only company pushing the boundaries of technology. Recently, the world saw the launch of DeepSeek, a new AI-powered search engine promising a revolution in fast and accurate information retrieval. In response, OpenAI introduced ChatGPT Search, a hybrid between a search engine and an AI assistant that redefines how we interact with data.
The battle among the biggest AI competitors is just beginning, and Goku+ is emerging as one of the most powerful tools in this race. Who will come out on top? Time will tell, but one thing is clear—digital advertising will never be the same again.